Strategy Vs Tactics = Marriage Vs Dating
I read recently that you should Marry a Strategy, but Date a Tactic (thanks http://www.stevefogg.com/wp-content/uploads/2013/08/Strategy_vs_tactics_Wallpaper.jpg)
Putting aside rising divorce rates, for me, this articulates beautifully the difference between a Strategy and a Tactic. Building on the above analogy, you’re in a Strategy for the long-term, whereas your behaviour towards Tactics should be somewhat more casual. In this age of online dating, perhaps we can say that Strategy can be aligned with e-Harmony, and Tactics perhaps with Plenty of Fish or Tinder.
It is very common to get these terms mixed up, or have them used interchangeably. My aim with this blog post is to clearly demonstrate the difference between a Strategy and a Tactic.
In the first clip from Despicable Me, Gru is describing his Strategy to steal the moon.
In this next clip, his (successful) Tactics are shown.
Source of both movie clips: You Tube.com
Hollywood movies are fueled by stories of Strategy and Tactics, whereby the What (Strategy) would be, for example, the leading man’s ambition to “get the girl” the How (Tactics) would be, in this context, the methods he uses to woo her, whether that be in the style of the 40 Year Old Virgin, or 50 Shades of Grey. The Strategy is the same, but the Tactics are very different. This highlights another crucial point, Tactics need to be flexible so that they can respond to people, situations and Government if necessary, to name a few.
Another example of a Strategy Vs a Tactic would be a desire to stay in a country you are not a resident of. The Strategy would be to stay in that country. The Tactics could be numerous, for example, get a job, enhance your education, or get married. All the How options are viable yet the What remains the same.
I look forward to your thoughts and comments on this.